WildBrain CEO Eric Ellenbogen to attend Asia TV Forum (ATF) as speaker
Written by ABR on 02/12/2022
With WildBrain’s expansion into APAC, this session weighs in on how this adds value to the business of kids’ content in the region.
Programme name: TAKING AIM @ APAC (11:45am – 12:10pm )
Eric Ellenbogen, CEO & Vice Chair, WildBrain
Janine Stein, Editorial Director, ContentAsia (Moderator)
The 23rd edition of the Asian TV Forum & Market (ATF) 2022 is scheduled to take place from 7-9 December 2022, held at Marina Bay Sands Singapore.
Themed ‘Content is Still King”, the 3-day conference at ATF 2022 will feature discussions and content showcases that focus on exclusive insights and strategic visions for 2023 – what this means in the evolution of the industry today, its creative challenges, and the ingenuity of business models.
ATF 2022 will include visionary speakers from Wavve, G.H.Y. Culture & Media, CJ ENM, Nippon TV, Tik Tok, Viu, Warner Bros. Discovery, and many more.
WildBrain has recently acquired Ukrainian success story Brave Bunnies from Glowberry, a 2D-animated preschool series that currently airs in more than 80 territories around the world. The Canadian studio will co-produce season two, as well as spearheading global distribution and brand management.
Eric Ellenbogen, Chief Executive Officer, and Vice Chair of WildBrain, has spent over 30 years managing some of the most enduring IP in media and entertainment. He has held senior executive roles as President of Broadway Video Entertainment, President of Golden Books Family Entertainment, and President and CEO of Marvel Enterprises before its acquisition by Disney.
WildBrain has recently acquired Ukrainian success story Brave Bunnies from Glowberry, a 2D-animated preschool series that currently airs in more than 80 territories around the world. The Canadian studio will co-produce season two, as well as spearheading global distribution and brand management. (Left image: Eric Ellenbogen, CEO of WildBrain)
With the backing of private equity, he co-founded Classic Media in 2000, which became one of the largest private owners of branded kids’ and family entertainment and was acquired by DreamWorks Animation (DWA) in 2012. At DWA, Ellenbogen became Co-Head of DreamWorks Classics and DreamWorks International Television and was key to the company’s entry into the television business. Following DWA’s sale to NBCUniversal, Ellenbogen became Co-President of Classic Media, which was restarted as a business unit of NBCUniversal. Ellenbogen was a board director of Golden Books and Marvel, then both public companies.
About Content Asia/Janine Stein
Content Asia has released their latest e-newsletter with topics within the content industry including an article ‘Filipino dramas gain in Malaysia’ that talks about ABS-CBN efforts to upsizes exposure in deal with Sarawak free-TV.
Janine Stein is Editorial Director for ContentAsia‘s information platforms, including print, multimedia and online. She has covered the Asian television and media business since 1989, and has worked for, among others, The Hollywood Reporter (U.S.), the South China Morning Post/Television & Entertainment Times (Hong Kong), Cable & Satellite Asia, Television Business International (TBI, U.K.) and Electronic Media (U.S.). Prior to 1989, she covered the African television industry for five years. Among other roles, she was TV Editor for an English-language national daily and a correspondent for industry magazine Southern Screen & Stage out of Johannesburg.
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